Beta

The company has evolved and grown until it has become the leader able to follow market trends and set them through unique choices based on quality. The company’s guiding concepts are simple, and at the same time, unique.

The philosophy underlying the choices of design is very clear: it is about giving the market, products known for their equilibrium and elegance, solid technology and practicality, designed and created around man and his needs, without proposing desperately futuristic solutions just for the sake of it.
A offering quality at the right price and the passion for motorcycles make this company from Florence one of the key players in the motorcycle industry.

Brand new Beta 2010 Evo 250 4stroke